The Startup Way | Ries E.
Расположение в магазине:
На 2-ом уровне
Зал: 14
Секция: 03
Шкаф: 38
Полка: 03
Издательство: Penguin
Год издания: 2017
ISBN: 9780241197264
Winner of the Business Book Awards `Thought Leader` category With his million-copy bestseller The Lean Startup, Eric Ries launched a global movement. Concepts like minimal viable product, A/B testing and `pivoting` changed the language of business. Now he turns his attention to companies of all sizes - and shows how the startup ethos can breathe new life into even the largest and most bureaucratic organisation.
